Nov
26

iPhone and the Tale of Strong U.K. pound!

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iPhone is a hit in the U.S., so why U.K. consumers are having trouble digesting the price of iPhone-UK?  (£269). Well, one reason could be the fact that iPhone is going close to $557 in the U.K. and the dollar value goes higher as dollar gets weaker against U.K. pound. Also, iPhone does come unsubsidized, which makes it less attractive to consumers who have gotten used to getting their handsets for free or a fraction of its regular price after signing up for a two-year contract with their mobile service providers. Is a price cut on the horizon in the U.K.? I wouldn’t put it past Steve!

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