iPhone Now a Mobile Device Company?

For years, Apple has been known as a computer company. A company that makes high-end computers for home and business. Consumers don’t go to Apple to save money. They expect Apple products to be of high quality and offer them an “Apple experience.” The days of Macs dominating Apple products are really over. When the iPhone was launched, many experts and Apple competitors went out of their way to write off the device. Fast forward just a few years, and Apple iPhone has become a powerhouse to deal with. So it’s no wonder that Apple’s COO has no trouble declaring Apple a mobile device company:
As we compared ourselves to every other company in the world, including Sony, Nokia, and Samsung … We found out that we were the largest in the world measured by revenue. So yes, you should look at Apple as a mobile device company.
Putting aside all the lawsuits that Apple will face over the iPad, the company has built quite an ecosystem with its products. If Apple’s strategy was a puzzle, you could almost see where each Apple products fits in the picture. The iPad is not a netbook, but it’s a tablet capable of helping consumers get things done on the go or at home. Add all the apps that Apple has added to the iTunes with the help of its developers, and it’s hard to see who’s going to stop the momentum.







Subscribe by RSS