Meet the Mstick: a smart LED stick with an app that can be used as your timer, running light, fitness stop watch, sound visualizer, and even text visualizer. The companion app lets you change animation and colors easily. Mstick has a G-sensor that notices your movement and automatically changes color and animation to get you noticed on the road.
Mstick pairs with your smart devices to help you stay visible outdoors or change the mood indoors. You can find this project on Kickstarter.